Blink and you probably *wouldn't* miss it!
Make it stand out
The Middy’s Pink has well and truly arrived at Brad Jones Racing with young gun Bryce Fullwood set to make his mark in the #14 car for season 2022.
Middy’s – Australia’s largest family owned and independent electrical wholesaler – has been a familiar sight in Supercars since Fullwood joined the main game but the whole team is slightly biased in declaring the 2022 car the most visually appealing so far.
Middy’s Director Nicholas Middendorp said:
“On behalf of my Co Director my cousin, Anton Middendorp and the entire Middy’s team we are excited to continue our support of Bryce Fullwood partnering with Brad Jones Racing as the Team’s Naming Rights sponsor for the 2022 Supercar championship.
"As a long-standing supporter of Bryce from his early racing days we are proud to be able to continue this 10 year relationship.
"Middy’s is looking forward to working with Brad Jones Racing, whose business is built around similar values to Middy’s - being a family-owned and run operation. We look forward to this year’s racing season.”
Team Owner Brad Jones said he had been looking forward to the unveiling of the Middy’s Racing #14 car as Middy’s brand colours of pink and blue provided the BJR design team with the chance to create something a little out of the box.
“We can also let you in on a surprise – this is the car Bryce will race under lights at Sydney Motorsport Park for the first round of the season.
"We have a whole other look to unveil when we make it to Tasmania at the end of March as Bryce’s ‘regular season’ car. That one will also be a head turner."
"Bryce has fit in with the team really well and we’re thrilled to be welcoming Middy’s to BJR this year. They’re a family business with a huge passion for motorsport – much like all of us here at BJR!”
Fullwood said he was chomping at the bit to get stuck into the new season and the prospect of working with the BJR crew and engineer Phil Keed had him excited for the year ahead.
“Everyone at BJR has welcomed me and it’s fantastic to be working with Middy’s again. They have been right behind me since my go-kart days, I have a fantastic relationship with them and I just wouldn’t be racing without them,” Fullwood said.
“The car looks amazing and I’m really looking forward to hitting the track today at Winton.”
The distinctive Middy’s Electrical branding will adorn both sides of the #14 car and will be joined by Adaptalift, Gliderol Garage Doors and Pizza Hut in 2022 thanks to PPG and 3M digital print film.
